Job: PR Executive

Title PR Executive
Location Lahore, Pakistan
Job Information

Job Description

  • Develop a marketing communications plan including strategy, goals, budget and tactics.
  • Develop media relations strategy, seeking high-level placements in print, broadcast and online media.
  • Coordinate all public relations activities.
  • Leverage existing media relationships and cultivate new contacts within business and industry media.
  • Create content for press releases, byline articles, and keynote presentations.
  • Evaluate opportunities for partnership, sponsorship, and advertising on an on-going basis.
  • Monitor, analyze and communicate PR results on a monthly/quarterly basis depending on client’s requirement
  • Creating a strong image of Web Sketchers
  • Maintain a keen understanding of industry trends affecting clients and make appropriate recommendations regarding communication strategy surrounding them.
  • Attending events.


  • Proven working experience in public relations required
  • Proven track record designing and executing successful public relations campaigns at both local and national level
  • Strong relationships with both local & national business and industry media outlets
  • Experience in acting as a company spokesperson; comfortable and skilled in both broadcast and print media interviews
  • Exceptional writing and editing skills
  • Solid experience with social media including Blogs, Facebook, Twitter, etc.
  • Event planning experience.

What you can expect:

  • To be a part of an innovative and fun-loving team.
  • Flexible work schedule.
  • Competitive salary package & benefits.
  • Breakfast and beverages on the house.


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